TLP - Programming Maintenance
Week 4 - Analyzing Superbowl Commercials

Background

This past Sunday was a pretty big deal to a lot of people in the US - Super Bowl Sunday. Even if you aren't a big football fan it is quite possible that you were looking forward to the big day because, for many people, it's a chance to have a big party, watch the game, the half-time show, and the commercials!

The journalists at FiveThirtyEight spent time analyzing the kinds of ads run by the 10 brands that most frequently advertised at the Super Bowl between 2000 and 2020. Those companies were:

In particular, the journalists were interested in the specific tone/content of Super Bowl ads. For each ad they recorded attributes of the commercial such as:

 

That data is in this cs file:

 

Suppose that we want to know which pair of features are most often used together? It is funny animals? Is it sexy patriots? Is it celebrities in danger?

 

Task

 

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